About Addi
We are a leading financial platform, building the future of payments, shopping, and banking—a world where consumers and merchants can transact effortlessly and grow together. Today, we serve over 3.6 million customers and partner with more than 55,000 merchants, making Addi Colombia’s fastest-growing marketplace.
With a state-of-the-art, technology-first approach, we provide banking solutions (deposits, payments, unsecured credit) and commerce services (e-commerce, marketing), bridging the financial gap for millions and redefining how people experience financial freedom. As the country’s leading Buy Now, Pay Later provider, we have secured regulatory approval to operate as a bank, unlocking even greater opportunities for our customers. In the past year, we have also achieved profitability, reinforcing the strength of our business model and our ability to scale sustainably.
Our mission has earned the trust of world-class investors, including Andreessen Horowitz, Architect Capital, GIC, Goldman Sachs, Greycroft, Monashees, Notable Capital, Quona Capital, Union Square Ventures, Victory Park Capital, and more, who back our vision for the future. With their support, we are not just growing—we are transforming Latin America’s financial ecosystem and shaping the next generation to shop, pay, and bank in Colombia.
But what truly sets us apart is how we build. We are a conscious company, driven by deep experience in scaling technology, services and products, and we live by our values every day.
About the Role
This is where you come in. Below, you’ll find what this role is all about—the impact you’ll drive, the challenges you’ll tackle, and what it takes to thrive at Addi. If you’re ready to be part of something big, keep reading.
What’s the mission you’ll drive
Own Addi’s marketing data platform, the pipelines and integrations that connect our data to Braze, AppsFlyer, GTM, Marketplace and the App, using AI agents as the default way of working, to make marketing data reliable, efficient and self-service, ensuring Marketing, Growth and Marketplace teams can launch campaigns and measure acquisition with data they trust..
What you will do
Ramp up in 90 days: Map the marketing data platform end to end (sources, jobs, tables, and integrations with Braze, AppsFlyer, GTM and Marketplace) by writing documentation that both people and AI agents can use, identifying the main pain points and sharing a prioritized roadmap.
Reliable platform by month 3: Add tests and alerts to all critical marketing pipelines to reach at least 99% on-time data for key tables and integrations, cut data incidents by 50%, and find the root cause of data anomalies within 2 business days.
Agentic automation by month 6: Ship at least 2 AI agents or agentic workflows into production that handle recurring marketing data work (e.g., audience and segment requests, data quality triage, documentation upkeep), each with at least 3 active users, a runbook so others can operate it, and a documented improvement within 6 weeks of v1, together removing at least 50% of today’s manual requests to the Analytics Engineer.
Efficient platform by month 9: Reduce the cost or runtime of the main marketing pipelines by at least 30% by removing unused or duplicated tables and jobs.
Governance and documentation: Keep one catalog of marketing data (tables, events, attributes) in the data catalog, with owners and approval rules, so all data sent to marketing tools comes from official pipelines.
What we’re looking for
Proven experience writing and debugging complex SQL without AI
Writes and reads joins at scale, window functions, CTEs and incremental logic with confidence
Can tell when a query result is wrong and explain why
Builds clean, reusable tables and datamarts that are easy to extend, test and document
Track record of building and operating ELT pipelines on a modern data platform
Hands-on with dbt, Airflow or similar, plus Git and code reviews
Has used SQL warehouses, notebooks and scheduled jobs, and understands catalog, schema, table and permissions (advanced Spark tuning not required)
Uses tests, monitoring and alerts by default; comfortable with on-call and fixing issues at the root
Demonstrates ability to automate and integrate with Python
Builds scripts and API integrations that others can run without the author
Experienced in using coding agents daily for real data work
Uses Claude Code, Codex, Cursor or similar, not just autocomplete
Writes a spec before building (inputs, outputs, transformations, checks), delegates multi-step tasks to the agent and reviews the result
Can show a before and after
Has solid expertise in building agents and agentic workflows that others use
Has built at least one agent or workflow that chains LLM calls with tools (SQL, APIs, MCP servers) and that other people actually use
Understands failure modes, guardrails, and how to test an agent with real inputs
Demonstrated background in validating AI output
Has caught AI work that looked right but was wrong (e.g., a plausible SQL query with a bad join) and added a check so it doesn’t happen again
Knows when human review is required, especially for customer data sent to marketing tools
Track record of writing documentation that people and agents can run on
Writes context and runbooks (READMEs, agent instructions, data catalog entries) that let a teammate or an AI agent maintain the system without the author
Proven ability to translate business needs and own outcomes in ambiguity
Understands what Marketing, Growth and Marketplace need and decides whether the answer is a table, a pipeline, an agent or a self-service tool, instead of a one-off report
Manages their own backlog and ships without close direction
Communicates clearly with technical and non-technical people; English is a must
Desirable Qualifications
Experience with marketing tools: CRM (Braze or similar), app attribution (AppsFlyer or similar), and tag management (GTM).
Reverse ETL or CDP experience.
Deeper data platform experience: advanced pipeline tools, Spark performance tuning, or a data platform certification.
Experience with LLM APIs, LiteLLM, or building MCP servers.
A/B testing and basic statistics.
Knowledge of data privacy rules (consent, opt-out, Habeas Data).
AWS and fintech or other regulated industry background.
Why join us?
Work on a problem that truly matters – We are redefining how people shop, pay, and bank in Colombia, breaking down financial barriers and empowering millions. Your work will directly impact customers' lives by creating more accessible, seamless, and fair financial services.
Be part of something big from the ground up – This is your chance to help shape a company, influencing everything from our technology and strategy to our culture and values. You won’t just be an employee—you’ll be an owner
Unparalleled growth opportunity – The market we’re tackling is massive, and we’re growing faster than almost any fintech lender at our stage. If you’re looking for a high-impact role in a company that’s scaling fast, this is it.
Join a world-class team – Work alongside top-tier talent from around the world, in an environment where excellence, ownership, and collaboration are at the core of everything we do. We care deeply about what we build and how we build it—and we want you to be a part of it.
Competitive compensation & meaningful ownership – We believe in rewarding our talent. You’ll receive a generous salary, equity in the company, and benefits that go beyond the basics to support your growth.
How the hiring process looks like
We believe in a fast, transparent, and engaging hiring experience that allows both you and us to determine if there's a great fit. Here’s what our process looks like:
Step 1: People Interview (30 min)
A conversation with a recruiter or hiring manager to get to know you, your experience, and what you're looking for. We’ll also share more about Addi, our culture, and the role.Step 2: Initial Interview (45-60 min)
A more in-depth conversation with the hiring manager, where we explore your skills, experience, and problem-solving approach. We want to understand how you think and work.Step 3: Take Home Challenge (5-6 days)
Complete a simple take-home challenge within a 1-week window. With this technical challenge, we want to see your technical expertise solving a real-world problem. We expect that you invest 5 hours or less in developing a working solution.Step 4: Take Home Challenge Review (60 min)
Meet with a Data Scientists and the Data Science Lead to talk about your take-home exercise submission and any questions you might have.Step 5: Stakeholder Interview: (30 min)
Meet with cross-functional partner to talk about how you collaborate, communicate insights, and drive business impact, and to ask any questions about the team and its context.Step 6: Co-Founder Interview
If there’s a strong match, you’ll have a final conversation with our Founder to align on expectations, cultural fit and ensure mutual excitement. From there, we’ll move quickly to an offer and discuss next steps.
We value efficiency and respect for your time, so we aim to complete the process as quickly as possible. Our goal is to make this experience insightful and exciting for you, just as much as it is for us. Regardless of the outcome, we are committed to always providing feedback, ensuring that you walk away with valuable insights from your experience with us.